4 Ways to Solve the Problem of Global eLearning
Globalisation is far from a recent phenomenon. Going back to even before the days of the British East India Company in the 1500s, businesses have been on the lookout for ways to expand into the global market to grow trade, commerce, and profits.
Unlike companies from even a few decades ago, today the smallest companies can use online tools to expand their global commercial footprint. eLearning can help companies to educate people from around the world in ways that will ensure growth and satisfy a broader customer base.
In the 21st century, companies no longer have to wait on local educational institutions to generate courses or modules. Organisations around the country, or even around the world, can foster skills by working with others to create in-house training or by relying on third party vendors.
As in any field, however, challenges can arise. Here’s how we can rise to those challenges;
Use E-Learning to Educate Local Vendors on Your Product or Service
Consider this scenario. A company in Perth wants to provide a product or service through a vendor in Texas, USA. Instructing the vendor on how to properly use or sell the product or service could pose serious challenges. People on both ends may be speaking English, but in some ways, they may not be speaking the same language.
An experienced eLearning provider knows how to facilitate communications and provide instruction in the most effective ways. Those with global experience will also better understand how to bridge the divides of culture, language, and other potentially thorny issues.
Finally, eLearning providers can help educate and instruct on how staff at the central office can navigate through the rules, regulations, and cultural issues of other countries.
Prioritising Content When Creating Courses
The good news for those looking for quality materials to develop training is that the world is “swimming in content.” Endless examples of digital, video and other media exist at the fingertips of anyone with a computer and internet access. This is a good thing, to an extent, but the wealth of options out there can create challenges when trying to access and educate individuals or groups across the globe.
Fortunately, experienced eLearning providers know how to research and tabulate effective and appropriate sources when they create classes or educational modules and can take regional differences into account
When creating training or courses, think very specifically about what the course will require before even starting to research. Next, evaluate the sources of content. The digital world has a wide range of options, but many, if not most, will turn out to be either garbage or less useful than anticipated. Consider which sources will be both useful and trustworthy.
Tailoring Courses to Specific Areas of Business
“When in Rome, do as the Romans do.” So the old adage goes. Today, global entrepreneurs often need to do not only as the Romans do, but also as the Buenos Arieans, the Washingtonians, the Pretorians, or as people from any other location across the globe do. This includes working with local and national officials as well as other institutions, such as chambers of commerce.
Your staff will likely need eLearning to quickly learn from trusted providers on how to navigate the laws, regulations, and other issues that will arise when conducting or expanding business abroad.
Increasing Adaptability and Customisation
Too many businesses spend time and effort on creating eLearning programs initially but fail to monitor their delivery in the field.
The world of online education will continue to be increasingly competitive. This means that companies and others providing eLearning must strive to work harder to deliver educational products as quickly and effectively as possible for competitive prices. Those shopping for such services should remain aware of this and continuously appraise their providers.
Instructional providers should continually tweak their products to make sure that the information remains current, relevant, and appropriate to the needs of students and course users. Outdated information or even a “dated” look or approach can make a course much less appealing – a significant misstep in such a competitive arena. Business owners need to make sure that the education matches their needs
Competition is good, however. It makes sure that serious providers work hard to keep their products useful while also efficient and easy to navigate.
Problems and Opportunities
The main issue for those seeking instructional content or courses lies in doing due diligence to make sure that they acquire the most beneficial product for training and education. Providers face the challenge of keeping content up to date and useful for their customers. Together, the process of competition and development ensures that while global eLearning remains a challenge, it also presents a bountiful opportunity.